[Media Report] "People's Daily": BAHEAL Pharmaceutical is promoting the linkage of medical service, medical insurance and medicines with cloud computing and big data - Prescription information is put online and the patients can buy the drugs nearby
Release Time:2017-12-19 View Count:1130

At present, the medical and health system reform has entered the key stage, and promoting the linked reform of medical services, medical insurance and medicines has become the consensus of all parties. BAHEAL Pharmaceutical represents an enterprise with both the most investment in IT and the best understanding of IT in the industry, the new generation of IT technology has gradually become an important support for business development. In the meanwhile, BAHEAL has been taking multiple measures simultaneously and exerting forces at multiple points in the fields of doctors, hospitals and medical information platforms and adopted the strategy of "Components Introduction + Scheme Integration" to lay out the "Three-End, Two-Cloud and One-Platform" with the artificial intelligence as the breakthrough point, providing intelligent solutions for the governments, hospitals, pharmaceutical companies, pharmacies, doctors and patients and actively responding to the national development strategy of "Healthy China".

According to this information, People's Daily published relevant reports on the Column "Fax from Various Places" on December 19 and analyzed the BAHEAL Pharmaceutical Group: BAHEAL Pharmaceutical is promoting the linkage of medical service, medical insurance and medicines with cloud computing and big data - Prescription information is put online and the patients can buy the drugs nearby.

Following is the full text of the media report

At present, the medical and health system reform has entered the key stage, and promoting the linked reform of medical services, medical insurance and medicines has become the consensus of all parties.

In recent years, BAHEAL Pharmaceutical Group has been taking multiple measures simultaneously and exerting forces at multiple points in the fields of doctors, hospitals and medical information platforms and actively responding to the national development strategy of "Healthy China.

Establish prescription information sharing platform

2017 is the first year witnessed the prescription outflow and the separation of drugs from medical services. Recently, more than 20 provinces and cities nationwide have introduced relevant policies, requiring medical institutions to issue a prescription according to the common name of drugs and proactively provide the prescription to the patients so that the patients can make their own choice to purchase the drugs in medical institutions or retail pharmacies and medical institutions shall not restrict the outpatients from purchasing drugs in retail pharmacies with prescription.

Prescription Information Sharing Platform, jointly constructed by hospitals, the health and family planning authorities, the food and drug regulatory authorities and social insurance as well as pharmacies, is an informatization platform that realizes the interconnection and real-time sharing of prescription information of medical institutions, medical insurance settlement information and drug retail sales information.

On November 15, the YFZ of the BAHEAL Intelligent Technology subordinate to BAHEAL Pharmaceutical Group and the Wuzhou of Guangxi jointly launched the construction of prescription information sharing system in Wuzhou. More than 20 secondary hospitals or above and more than 200 pharmacies jointly connected to the prescription information sharing platform, and Wuzhou became the first city in China to comprehensively realize the prescription information sharing.

The information sharing platform connects the HIS information system of hospitals and outside pharmacies so that the patients can also purchase the prescription drugs in the pharmacies outside of hospitals. Since the pilot project was launched in this May, more than 20 thousand people in Wuzhou has enjoyed the convenience. A total of more than 30 thousand prescriptions have been issued, accounting for 11% of the outpatient prescriptions in pilot hospitals. Experts said that this pilot project not only conforms to the national policies and helps to promote the separation of drugs from medical services but also realizes standardized management so that relevant authorities can realize supervision by multiple parties and establish the tracing mechanism of prescription authenticity. Especially, it is convenient for patients as they can independently select the drug delivery methods.

Fu Mingzhong, the executive chairman of the China Association of Pharmaceutical Commerce, said that the Wuzhou model can become a benchmark and a model for the pilot program of the policies of separating drugs from medical services and the medical reform and can be used as a sample to promote across the country.

Use big data to vitalize industrial chain

In the first half of this year, the pharmaceutical retail sales of China reached nearly 200 billion yuan. With the growing health needs of Chinese people, the pharmaceutical industry will maintain a steady growth in the long run.

President Fu Gang of the BAHEAL Pharmaceutical Group said that drug circulation is in the process of standardization, internationalization and informatization. "In the future, the intelligence level of pharmaceutical circulation enterprises will become an important factor in determining their core competitiveness. The value brought about by intelligent application will be further highlighted. "

The BAHEAL Pharmaceutical Group adopted the strategy of "Components Introduction + Scheme Integration" to lay out the "Three-End, Two-Cloud and One-Platform" with the artificial intelligence as the breakthrough point. "Three Ends" refer to the Watson Decision Support End that was developed in cooperation with IBM, self-constructed Prescription Information Sharing End-YFZ and doctorpad.cn for skill improvement of doctors. "Two Clouds" refer to the Bodhi Medical Cloud providing informatization service to hospitals and the Spiegel Marketing Cloud, an intelligent marketing management platform created with the Oracle. "One Platform" refers to the integrated development platform.

“Spiegel Marketing Cloud” can conduct consumer behavior analysis and digital interactive marketing through the highly collaboration of such products as cloud computing platform, intelligent hardware, artificial intelligence and big data analysis so as to achieve data-driven operation. At the same time, informatization technology and cloud services can also be used to break through the online and offline marketing channels and realize the interaction among the three parties including brand owners, pharmacies and patients as well as precision marketing. Relying on marketing cloud, pharmaceutical enterprises can achieve all-round promotion in marketing automation, big data management and customer experience optimization, and the purpose and effectiveness of drug sales can also be enhanced.

Fu Gang said that "the intelligent technologies based on cloud computing and big data and their applications can effectively integrate product development and production, circulation and use, the changes in disease spectrum as well as patient health needs and consumption habits and other data information after entering the drug circulation industry so as to provide valuable data support for drug development institutions and manufacturers to judge the market trend and adjust product structure and for medical institutions to improve the medication selection and strengthen the rational use of drugs."

Gather the strengthen of global Chinese physicians

"The cultivation of medical talents is a prominent issue facing the medical system in China at present." From the perspective of Fu Gang, talent is the core element in the medical supply-side reform. Currently, there are 3.19 million practicing physicians and assistant physicians in China, of which only more than half have bachelor degree or above, and their abilities differ a lot in clinical level. In terms of the structure of talent team, the general practitioners in China accounted for 6.6% of the total team of doctors, which is lower than that in European and American developed countries.

In this regard, on the one hand, we must speed up the training of domestic talents, on the other hand, we must also make use of excellent overseas resources. According to incomplete statistics, there are nearly 1 million Chinese who work in the fields of medicine, pharmaceuticals, nursing, laboratory and other health care fields globally. Among them, there are nearly 400,000 people practicing as physicians with local medical licenses obtained.

At present, the construction of the platforms that are conducive to the "introduction of medical professionals" has been accelerating. These Chinese physicians will become the messengers for the promotion of medical exchange between China and foreign countries. At the 2017 WACD Annual Conference held in late September in Qingdao, the Bodhi Medical Group subordinate to the BAHEAL Pharmaceutical Group and the World Association of Chinese Doctors reached a strategic cooperation to launch a talent exchange platform for nearly 400,000 Chinese physicians - "Chinese Physician Intelligence Tank Thousand Talents Program".

Zhang Yanling, the president of the World Association of Chinese Doctors and the president of Chinese Medical Doctor Association said that, the next step will focus on the following aspects: First, set up a "Rainbow Bridge" for overseas Chinese physicians to participate in the Healthy China Project; second, actively coordinate the exchange and cooperation projects and introduce the good skills, good experiences and good methods of Chinese physicians to facilitate a fruitful project; Third, strive to achieve good cooperation projects in the training and education, academic forums, chronic disease prevention and control, cancer treatment, diagnosis and treatment of traditional Chinese medicine and pathology inspection; Fourth, play the role of experts as think tank so as to enable more Chinese physicians to actively participate in the disciplines, education and training as well teaching and research work in China and develop them into the experts and consultants urgently needed by China.

Fu Gang said that "we hope to integrate the hospitals, information technology and other resources of China, invite Chinese experts and scholars to return to China to give lectures and practice and create opportunities for domestic and foreign doctors to communicate with each other through the Bodhi Medical Group." The World Association of Chinese Doctors and the Bodhi Medical Group issued the letter of appointment to six academicians including Zhang Boli and medical experts in various disciplines. In the future, these experts will make full use of the service system of Bodhi Medical Group and teach, help, support and lead the young medical staff on the Global Medical Talent Platform to assist them to succeed as soon as possible. In addition, the Bodhi Medical Group will also donate 5 million yuan annually to the World Association of Chinese Doctors and plan a total of 50 million yuan in 10 years.

The Bodhi Medical Group also established a strategic cooperation with the Capital Medical University. In the future, the two parties will work together to build a platform for education, training and exchange of medical talents. The Capital Medical University will coordinate its clinical medical schools and teaching hospitals to provide education and training to grass-roots medical teams contracted by the Bodhi Medical Group, including standardized training for resident doctors, training for special medical and technical personnel and training for medical nursing talent. Basing on the contracted medical institutions, the Bodhi Medical Group will select outstanding medical staff that meet the requirements for training to participate in the systematic training for medical and nursing staff provided by the Capital Medical University and provide more selections of employment and practicing platform preferentially to the medical talent and graduates.


Share:
Back to Top